Friends Provident Corporate Benefits appoints Williams, Bucksey and Welsh

News - Banking

Written by Ray Clancy

Tuesday, 16 November 2010 09:37

Friends Provident Corporate Benefits has appointed Colin Williams as Distribution and Marketing Director, Paul Bucksey as Head of New Business Development and Russell Welsh, as Head of Workplace Development.

These appointments are the first in a series designed to build a robust and customer focussed sales and workplace team, capitalising on the wealth of knowledge and expertise Friends Provident has within this highly competitive market.

Colin Williams has over 15 years experience in the corporate benefits industry. He will be responsible for defining, developing and managing the sales and marketing strategy as well as creating innovative and market leading propositions.

Paul Bucksey has previously held a number of senior sales, management and director roles within the corporate benefits market. Reporting directly to Colin he will be responsible for new business development and consultant relationships to support Friends Provident's corporate proposition.
Russell Welsh will lead the client relationship team to retain and develop existing business. He brings a wealth of both sector experience and deep understanding of Friends Provident's corporate proposition and has been integral to the development of Friends Provident's corporate platform - Next Generation Solutions.

Paul McMahon, Managing Director, Friends Provident Corporate Benefits commented:
"It is a very exciting time in the long term savings industry. Retirement planning and provision is becoming increasingly important for everyone.
"This is such a highly competitive market. I'm confident that the team we are building is ideally equipped to lead Friends Provident as we pursue our objective of being the partner of choice for advisers and the provider of choice for clients.

"Our new team will work closely with advisers and employers supporting them to navigate through a changing workplace savings landscape. We will have a particular focus on improving employee engagement with participation in workplace savings. This in turn will maximise employer return on investment from the benefits package they offer to employees."

Work has already begun to confirm sales and workplace structures below the leadership team and a further announcement will be made in the coming weeks.